Since its initial presentation in 1954, Sangre de Toro has become a symbol of Spanish wines and the Mediterranean. Made from the indigenous grape varieties, Garnacha and Cariñena, its great temperament and character make it the ideal complement for traditional Spanish cuisine, consisting of generous home-cooked dishes.

Its name comes from the deep-rooted links between the bull and wine. In Ancient Greece the bull was the symbol of wine culture, evoking the energy provided by this drink following the mysterious fermentation process.

In the 1970s, Sangre de Toro strengthened its international standing. It has been introduced into 50 countries across five continents, particularly Germany, Canada, Finland, the United Kingdom, Italy, Holland, Switzerland, the USA and Japan.

By its 30th anniversary, Sangre de Toro was to be found in 100 countries and was one of the most quintessential icons of Spanish wines.

Over time it has become respected as wine that is contemporary, mature, velvety, elegant and with a certain complexity. It has won the right to be considered the ideal accompaniment to the most traditional and most modern dishes, including tapas, with their infinite possibilities for creativity.

Today Sangre de Toro can be found in any corner of the world. From Shanghai to Easter Island, from Bombay to Moscow. In Spitsbergen, within the Artic Circle, there is a tavern that displays its bottles and Sangre de Toro is one of the most popular wines in the hotels of Cape Horn, at the southernmost tip of South America.